Branding, Design, and Photography
Down Dog Coffee Roasters is an independent coffee shop and roastery located in Redlands, California. Their owners Glenna and Dustin are active yoga aficionados and felt the ‘down dog’ pose provided the most relaxation, and using that visually in their logo best described their coffee experience. The small shop needed a clean, flexible brand that could grow along with them, and I provided the logo, pattern, and packaging. The packaging has a large empty space in the center so they could print out their own coffee labels in-house to help keep costs down.